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Growth Marketer

San Francisco, CA; New York, NY
Full Time

Scale AI is looking for a Growth Marketer to lead our charge in the Generative AI market, specifically focused on the acquisition strategies for human contributors to drive our RLHF efforts. This role demands a unique combination of strategic foresight, marketing acumen, and a deep understanding of customer engagement strategies. The ideal candidate will drive innovative marketing initiatives that significantly contribute to Scale AI’s growth trajectory, and is passionate about being a hands-on contributor in executing campaign strategies.

You Will:

  • Develop and implement comprehensive growth marketing strategies to drive our contributors growth and supply expansion in the Generative AI sector.
  • Manage and optimize paid advertising campaigns across various channels (e.g., Paid Search and Paid Social) to drive efficient contributor acquisition and revenue growth 
  • Regularly present insights, progress, and strategies to executive leadership, influencing the overall direction of Scale AI’s growth.
  • Design and implement robust performance measurement frameworks, including incrementality tests
  • Manage pixels, server to server integrations, event tracking, and measurement platforms to ensure effective campaign tracking

Ideally, You’d Have:

  • A strong background in marketing, with a minimum of 3-5 years of experience, preferably in performance marketing within high-growth tech environments.
  • Proven track record of developing and executing successful growth marketing strategies in a tech or AI-focused company.
  • Exceptional analytical skills, with proficiency in utilizing data to drive decision-making and marketing optimization.
  • Experience in managing large budgets effectively and delivering positive ROI.
  • Proficiency in SQL

This Role Is Critical For:

  • Ensuring Scale AI’s dominance in the Generative AI market through innovative and effective marketing strategies.
  • Building and maintaining a strong, performance-driven marketing team that aligns with Scale AI’s growth vision.
  • Actively contributing to Scale AI’s strategic planning and execution, with a clear focus on market expansion and revenue growth.
 

The base salary range for this full-time position in our hub locations of San Francisco or New York, is $132,000-$158,400. Compensation packages at Scale include base salary, equity, and benefits. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position, determined by work location and additional factors, including job-related skills, experience, interview performance, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.Scale employees are also granted Stock Options that are awarded upon board of director approval. You’ll also receive benefits including, but not limited to: Comprehensive health, dental and vision coverage, retirement benefits, a learning and development stipend, and generous PTO. Additionally, this role may be eligible for additional benefits such as a commuter stipend.

Compensation packages at Scale for eligible roles include base salary, equity, and benefits. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position, determined by work location and additional factors, including job-related skills, experience, interview performance, and relevant education or training. Scale employees in eligible roles are also granted equity based compensation, subject to Board of Director approval. Your recruiter can share more about the specific salary range for your preferred location during the hiring process, and confirm whether the hired role will be eligible for equity grant. You’ll also receive benefits including, but not limited to: Comprehensive health, dental and vision coverage, retirement benefits, a learning and development stipend, and generous PTO. Additionally, this role may be eligible for additional benefits such as a commuter stipend.

Please reference the job posting's subtitle for where this position will be located. For pay transparency purposes, the base salary range for this full-time position in the locations of San Francisco, New York, Seattle is:
$132,000$158,400 USD

About Us:

At Scale, we believe that the transition from traditional software to AI is one of the most important shifts of our time. Our mission is to make that happen faster across every industry, and our team is transforming how organizations build and deploy AI.  Our products power the world's most advanced LLMs, generative models, and computer vision models. We are trusted by generative AI companies such as OpenAI, Meta, and Microsoft, government agencies like the U.S. Army and U.S. Air Force, and enterprises including GM and Accenture. We are expanding our team to accelerate the development of AI applications.

We believe that everyone should be able to bring their whole selves to work, which is why we are proud to be an affirmative action employer and inclusive and equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability status, gender identity or Veteran status. 

We are committed to working with and providing reasonable accommodations to applicants with physical and mental disabilities. If you need assistance and/or a reasonable accommodation in the application or recruiting process due to a disability, please contact us at accommodations@scale.com. Please see the United States Department of Labor's Know Your Rights poster for additional information.

We comply with the United States Department of Labor's Pay Transparency provision

PLEASE NOTE: We collect, retain and use personal data for our professional business purposes, including notifying you of job opportunities that may be of interest and sharing with our affiliates. We limit the personal data we collect to that which we believe is appropriate and necessary to manage applicants’ needs, provide our services, and comply with applicable laws. Any information we collect in connection with your application will be treated in accordance with our internal policies and programs designed to protect personal data.


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